Mark Vandeneijnde

Founder
BEING at Full Potential

Having spent a decade in leadership positions with a large multinational, Mark was well aware of the challenges organizations were facing in harnessing the full HUMAN POTENTIAL of their workforce. With employee engagement at an all-time low, it was clear that a significant shift needed to take place in terms of how one looks at any organization’s most valuable resource – its PEOPLE. The command and control paradigm – which had been so effective in driving productivity in the past – needed to be replaced with a more inspiring and collaborative way of being with each other in organizations. This insight gave birth to Being at Full Potential in 2013.